The Need for Data Privacy in the Age of Technology

Ajay Bhargava, Partner, Khaitan & Co.
Dev Bajpai, Wholetime Director and Vice President Legal , Hindustan Unilever Limited

Privacy Breaches are not a recent occurrence. It can be said that large scale privacy breaches such as the LinkedIn Privacy breach of 2021 can be attributed to the modern-day technology and internet. But breaches through technology have been occurring ever since the technology has existed. In 1867, the world found an instantaneous method of communication, Graham Bell’s Telephone. By the 1890’s Phone tapping was already a thing, where the governments were listening to private conversations for different purposes. With the advent of Computers, viruses such as Rabbit Virus and Trojan horse came in. Eventually internet took over the world opening a whole new dimension of crimes. Hacking was difficult to trace and easy to commit. Then came Artificial Intelligence. The ultimate data collector, capable of gathering way more data in less time leading to the age of internet data and privacy violations. Thus, technology always has had side effects on privacy.

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India Data Management FMCG December 2021 Vol.14, No. 57, Autumn 2021

Ajay Bhargava


Ajay Bhargava is a Partner in the Dispute Resolution Group in Khaitan & Co. He specializes in Civil, Criminal & Corporate Litigation with 25 years of experience. Ajay’s fora of practice includes Supreme Court, High Courts, Arbitration (International and Domestic), Quasi Judicial Tribunals (National Company Law Tribunal (NCLT), National Company Law Appellate Tribunal (NCLAT) and National Green Tribunal etc.). He advises on Constitutional matters, Civil & Criminal matters, IPR laws, Employment Laws and on corporate – commercial disputes. He also advises on matters before the Police Investigation Wings relating to corporate criminal investigations and quasi criminal prosecutions (white collar crimes). Ajay is often consulted on M&A transactions to provide tactical and advisory support. He advises on preventive measures in commercial contracts.

Dev Bajpai


Dev is a Fellow Member of the Institute of Company Secretaries of India and has a law degree from the University of Delhi. He completed an Executive Program for Corporate Counsels at Harvard conducted by Harvard Law School. He has 30 years of experience in diverse industries that include Automobiles, FMCG, Hospitality and Private Equity, in the areas of Legal, Governance, Tax and Corporate Affairs. In the past, he has worked with Maruti Udyog Limited, Marico Limited, Indian Hotels Company Limited and ICICI Venture Funds Management Company Limited. He has been part of Committees of Apex Industry Organisations such as CII & FICCI. Dev has also represented the Industry before Parliamentary Committees.

Hindustan Unilever Limited


Hindustan Unilever Limited is a consumer goods company headquartered in Mumbai, India. It is a subsidiary of Unilever, a British company. Its products include foods, beverages, cleaning agents, personal care products, water purifiers and other fast-moving consumer goods

Khaitan & Co.


A leading full-service law firm in India with over 600+ professionals with diverse skills and experience of intricate, high-profile and path breaking engagements. Team of highly motivated partners, lawyers and professionals delivering exception client service and expert legal advice across a wide gamut of sectors and industries. The Firm’s vision is to be one of the most progressive and innovative global law firms. Over a century of experience in providing cutting-edge advisory services across all disciplines giving timely and commercially viable solutions to complex business and legal issues. The Firm provides an integrated and solution-oriented approach for every transaction and advice sought. Partner-led transactions to give clients the comfort and confidence they seek.

India Data Management FMCG December 2021 Vol.14, No. 57, Autumn 2021

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